Conference Goals .
The Emerging Trends in Marketing and Management international conference is designed to be an incredible locale for interacting with experts from across the disciplines and around the world, becoming an important marketing and management destination that is rich in content, insights and innovation. With the objective of offering a complex and immersive experience, the ETIMM Conference has been built on three key pillars: Academic, Cultural/Touristic and Culinary.
Considering the well-known innovation rich background of Romania, we aim at creating a networking and communication platform for academics and practitioners in order to identify current and future trends and insights in marketing and management, as well as to contribute significantly to the state-of-the art international research and knowledge base in these areas.
In order to create the perfect environment for scientific discussion, networking and innovation, the conference offers a unique blend of academic, business and cultural/touristic experiences, which will offer any participant a one-of-a-kind marketing and management acumen.
One of the major goals of the ETIMM Conference is to create a friendly and approachable academic environment, whereby its members (including senior worldwide scholars, faculty members, doctorate students, researchers and business practitioners) are guiding and mentoring each other.
Furthermore, through the conference journal “Emerging Trends in Marketing and Management”, we will publish the work and papers presented, with the purpose of driving international research and practice in marketing and management.
Conference Tracks .
Main conference tracks are referring to emerging trends in:
- Media & Marketing Communication
- Marketing Research & Consumer Behaviour
- Marketing Strategy
- Relationship Marketing and CRM
- Innovation and Product Development
- Knowledge Management
- Entrepreneurship and Strategic Management
- Leadership and Business Ethics
- Organizational Culture and Human Resources Management
- Operations and Project Management
Should you feel that your submission does not exactly fit in any of the tracks above please indicate General Marketing/Management Track on the Optional Comments field.